Alin Burcea, owner of the Paralela 45 travel agency, believes the most serious consequence of this pandemic is the lack of horizon, which prevents entrepreneurs from creating a recovery plan. In this uncertain context, tourism representatives believe the industry will be able to recover in about 3 years, once a vaccine appears.
”Indeed, tourism will experience a boom once restrictions are lifted; people want to travel, as happened during the summer months. However, tourism will return to the 2019 level in about 3 years. The pandemic has brought us to level -1 and there is a lot to recover,” Burcea stated.
In this regard, investments are also included, which Burcea says will be missing from the industry for a while because they are no longer profitable.
Additionally, Alin Burcea says that this tourism recovery will also depend heavily on the new paradigms generated by the coronavirus, as well as on travel methods.
Alin Burcea believes that only one thing can save the field from a total collapse, namely, the online and adaptation to the online. If you are not online, you do not exist.
”It’s not enough to have a website. You need experts and you need that website to function extraordinarily well, so that the tourist can pay online, can see in detail what they are purchasing and what the benefits are during their trip,” Alin Burcea explained.
Frequently Asked Questions
How long will the tourism recovery take?According to Alin Burcea, the tourism industry is expected to return to 2019 levels in approximately 3 years.
What is the most important factor for the survival of travel agencies?Adapting to the online environment and investing in high-performing digital platforms are essential to avoid collapse.
Why will investments be lacking in the tourism sector?Investițiile will be scarce for a period because they currently lack profitability due to the uncertain economic climate and lack of predictability.