The Ministry of Entrepreneurship and Tourism (MAT) has announced the resumption of participation in international tourism fairs. The theme for the 2022 tourism fairs, selected by MAT and representatives of the National Tourism Brand Council (CBTN), is “Feel Alive,” a concept that supports the development of the national tourism brand “Explore the Carpathian Garden.”
In the period of November 7-9, 2022, together with over 30 representatives of professional associations and local authorities, MAT represented Romania at the WTM London tourism fair, organized in a Business-to-Business (B2B) format. Among the actions organized at Romania’s stand or within WTM, there was a presentation of Romania as a tourist destination by the largest tour operators present at the fair, an artistic performance by Subcarpați, and the “Crafting Influencers-Women Edition” debate, alongside six entrepreneurs from the Romanian diaspora.
Romania’s stand was adjacent to those of Hungary, the Czech Republic, Montenegro, Azerbaijan, Poland, the Netherlands, and Switzerland.
Within Romania’s stand at the WTM London tourism fair, representatives from several professional associations and local public authorities participated:
- National Association of Travel Agencies;
- Association of Ecotourism in Romania;
- Suceava County Council;
- Incoming Romania Association;
- Association for the Promotion and Development of Tourism Prahova;
- Sibiu County Tourism Association;
- Association for the Promotion of Timișoara;
- Karpaten Association for Sustainable Development;
- Maramureș County Council;
- PALMED – Patronage of Private Medical Service Providers;
- Constanța County Council.
Frequently Asked Questions
What is the current theme for Romania’s international tourism promotion?
The current theme is “Feel Alive,” a concept designed to complement and support the national tourism brand “Explore the Carpathian Garden.”
Which major international event marked the return of MAT to tourism fairs?
Romania was represented at the WTM London tourism fair, held between November 7-9, 2022, in a B2B format.
Who were the main participants at the Romanian stand in London?
The delegation included over 30 representatives from professional associations like ANAT and AER, as well as local authorities from Suceava, Maramureș, and Constanța.