IDeaS, the world’s leading provider of revenue management software and services for the hospitality industry, launches Future Forecast: Six Hotel Technology Predictions for 2024. Gathering insights from industry leaders worldwide, IDeaS has outlined the technology trends for 2024.
IDeaS presents six technology predictions that will shape the coming year:
Key predictions include:
- Breaking down barriers between hospitality data silos: The hospitality industry collects an incredible amount of valuable guest data, but it often comes from disparate sources without a clear view of the entire guest experience. IDeaS predicts a rapid shift as hoteliers seek to maximize the value and power of their data in 2024.
- Revenue management will be adopted in other accommodation sectors: The discipline of revenue management is set to expand beyond traditional hotel premises. IDeaS predicts that campsites, glamping, cruise ships, and other accommodation providers will begin to embrace the benefits of revenue management practices.
- AI is geared to redefine the guest experience: 2023 was the year the world encountered generative AI technology, with tools like ChatGPT and DALL-E capturing the public’s imagination. IDeaS believes 2024 is when the hospitality industry will begin to put the transformative power of artificial intelligence to work, with far-reaching implications for the future of the ‘typical’ guest experience.
Mike Chuma, vice president of global marketing, IDeaS, stated: “Our team collaborated with industry leaders in 2023 through webinars, a successful customer summit, and our continued commitment to supporting innovation and industry events. It is clear to all of us that 2024 is shaping up to be a year of substantial and exciting change, and the best way for hoteliers to capitalize on this change is to start thinking now about what lies ahead next year.”
For more details, you can download a more extensive PDF material HERE.
Frequently Asked Questions
What are the primary hotel technology trends for 2024?
Key trends include the integration of disparate data silos, the expansion of revenue management into alternative accommodations like glamping, and the operational application of AI.
How will data management change for hoteliers in 2024?
Hoteliers are expected to move away from fragmented data sources to create a unified view of the guest journey, allowing for better data-driven decision-making.
Will AI be used in hotels beyond simple chatbots?
Yes, IDeaS predicts that 2024 will be the year the hospitality industry leverages the transformative power of AI to redefine the entire guest experience from start to finish.