Gabriel Zetea, President of the Maramureș County Council, officially announced the appointment of Diana Iluț as the destination manager of the Destination Management Organization (DMO) Maramureș. This decision marks the entry of the organization into a new stage of development, with the main objectives being the depoliticization of its activity and the implementation of a coherent strategy to increase the county’s tourism competitiveness.
Diana Iluț is a professional with solid experience in both the entrepreneurial environment and public policy. Previously, she led AIM Maramureș and was part of the team at the Ministry of Economy, Entrepreneurship, Digitalization, and Tourism, where she contributed to projects of national impact. She also holds the positions of Vice President of the National Association of Travel Agencies (ANAT) and Vice President of the Economic Strategy and Coordination Council under the Maramureș County Council, her expertise combining field knowledge with administrative mechanisms.
The new mandate aims at professionalizing DMO Maramureș and ensuring transparency in collaboration with the private sector and local communities. The role of the organization is re-defined to build continuity and strategy, eliminating momentary political interests in favor of projects that generate visible long-term results. In the context of the appointment, Gabriel Zetea expressed his confidence that the new team will transform Maramureș into a better-managed and more respected tourist destination.
Frequently Asked Questions
Who is Diana Iluț and what is her professional background?
Diana Iluț is an experienced tourism professional who has held leadership roles at AIM Maramureș, the Ministry of Tourism, and is currently the Vice President of the National Association of Travel Agencies (ANAT).
What are the primary goals for OMD Maramureș under new leadership?
The main objectives are the depoliticization of the organization, professionalizing its operations, and implementing a long-term strategy to boost the county’s tourism competitiveness.
What does the depoliticization of OMD Maramureș mean for local tourism?
It means shifting focus from short-term political interests to transparent, strategic projects developed in collaboration with the private sector and local communities to ensure sustainable growth.