Investment company Transilvania Investments prioritizes an analysis of its hotel companies to establish the direction for its 33 hotels and restaurants, 28 on the coast and 5 in Baile Felix.
Investments in the tourism sector account for 35% of the company’s portfolio, requiring a complete redefinition of the strategy.
Transilvania Investments’ active placements are found in business, leisure, and spa tourism.
Following the analyses, decisions will target the investment model: under its own brand, under another brand, or direct investments in certain hotels.
The operating model is to be established by the end of 2022.
The net profit of the company managing a tourist complex in Baile Felix was 11.2 million LEI at the end of last year.
Turism, Hoteluri, Restaurante Marea Neagra, a company managing 11 seaside hotels and several restaurants, had a net profit of 3.43 million LEI at the end of 2021.
For its tourism sector subsidiaries, Transilvania Investments will change management and business models as part of its 2020-2024 strategy.
After analyzing the owned hotel assets, the implementation of the defined strategic directions will follow, representing medium and long-term approaches.
Se vor urmari indicatori cheie de performanta ce vor fi atinsi si care vor duce la o prioritizare a investitiilor.
Frequently Asked Questions
What is the weight of tourism in Transilvania Investments’ portfolio?
The tourism sector accounts for 35% of the company’s portfolio, necessitating a complete redefinition of its strategy.
How many hotel units are included in the current analysis?
The analysis covers 33 hotels and restaurants, including 28 units on the Romanian seaside and 5 in Baile Felix.
What are the main investment options being considered?
The company is evaluating whether to operate under its own brand, partner with other brands, or make direct investments in specific hotels.