A Cushman & Wakefield Echinox study, based on STR data, shows that the Romanian hotel market continued its upward trend in the first six months of 2025.
- Occupancy: +4% compared to H1 2024;
- Average Daily Fare (ADR): +8%;
- Revenue per available room (RevPAR): +12%.
The capital followed suit, with occupancy up 3%, ADR up 7.5% and RevPAR up 11%. The advance exceeded the inflation rate, estimated at 5.28% by Moody’s for H1 2025, confirming the attractiveness of hotels as investment assets.
In Central and Eastern Europe (CEE), RevPAR increased by 9.3%, supported by a 6.9% higher ADR and an occupancy rate of 65%. In the first six months, some 20 hotels totaling around 1,600 rooms were opened in CEE-6 capitals, including the Fairmont Golden Prague and Corinthia Grand Hotel Bucharest.
CEE hotel transaction volume climbed to €680m in H1 2025, 364% above 2024. Romania reported a volume of EUR 50 mln, up 43%, including a transaction to be finalized in September.
“Growing interest from local capital is partly replacing the caution of foreign investors, keeping the market on a positive trajectory,” said Alina Cazachevici, Partner, Head of Valuation & Advisory, Hospitality & Alternatives, CEE/SEE at Cushman & Wakefield.