Radisson Blu Hotel Bucharest is launching a unique initiative as part of the “Open Streets” program, temporarily transforming the space in front of the hotel on Calea Victoriei into an extension of Nami Beach Club. The event, scheduled for Sunday, June 28, marks a first for the luxury hotel, which aims to extend its hospitality services beyond its traditional borders to attract both locals and tourists.
Under the concept “Vacation comes to Calea Victoriei”, the project will include setting up a relaxation area with sun loungers, ambient music specific to a beach club, and a pop-up bar. Visitors who purchase drinks from the pop-up bar will receive a welcome gift for their first visit to the Nami Beach Club pool, located in the hotel’s inner garden. The General Manager of Radisson Blu Hotel Bucharest, Atakan Turhan, stated that this action aims to connect the hotel with the local community through innovative lifestyle concepts. The initiative will continue with a new series of outdoor activities on July 4-5, 2026.
Frequently Asked Questions
What is the Nami Beach Club event on Calea Victoriei?
It is a temporary outdoor extension of Radisson Blu’s Nami Beach Club, featuring a relaxation area, sun loungers, music, and a pop-up bar as part of the “Open Streets” program.
When does the event take place?
The event is scheduled for Sunday, June 28, with a subsequent series of outdoor activities planned for July 4-5, 2026.
Do visitors receive any special offers?
Yes, visitors who purchase drinks from the pop-up bar will receive a welcome gift for their first visit to the Nami Beach Club pool located in the hotel’s inner garden.