The Hilton Garden Inn hotel in the Capital’s Old Town has gone from 60-70% corporate tourists last year to only 10-20% this year, the main reasons being the Covid-19 pandemic, which kept most corporate employees and business people away from traveling, but also the fact that restaurant interiors are closed and, for this reason, the hotel lost requests for organizing events coming from foreign companies.
Irina Semaca, the hotel’s general manager, stated that revenues from restaurants and conferences decreased by 86% this year, because restaurants are closed and events are limited to 20 people.
She specified that there were requests for conferences from foreign companies for events within the hotel, which were however canceled by the organizers when they were told that the restaurant interiors were closed.
Although the hotel’s average rate decreased by approximately 25% compared to the same period last year, the occupancy rate also decreased by 85-90%. Corporate business suffered the most, decreasing by 95% compared to last year.
She believes that corporate tourism will recover the hardest compared to leisure, which has begun to show signs of life.
Frequently Asked Questions
How much did corporate business decline at Hilton Garden Inn Bucharest?Corporate business saw a significant 95% drop compared to the previous year due to travel restrictions and event limitations.
Why were international events canceled at the hotel?Many foreign companies canceled their events because indoor restaurant spaces were closed, making it difficult to host full-service conferences.
Which sector is expected to recover faster: corporate or leisure?According to the hotel’s management, leisure tourism is showing signs of life and is expected to recover faster than the corporate sector.