Accor, a global leader in hospitality, has announced an exciting new addition to the Group’s unparalleled brand network: Handwritten Collection, a global portfolio of charming, personalized hotels offering an intimate and stylish hospitality experience. Accor is already in discussions to open over 110 Handwritten hotels globally, totaling more than 11,500 rooms, with 12 contracts signed to date, five of which are set to debut during the first quarter of 2023.
Among the Handwritten Collection properties opening in the coming months are Hotel Shanghai Sheshan Oriental, Handwritten Collection in Shanghai, China; Le Saint Gervais Hotel & Spa, Handwritten Collection in Saint Gervais, France; Wonil Hotel Perth, Handwritten Collection in Perth, Australia; Hotel Morris, Handwritten Collection in Sydney, Australia; and Le Splendid Hotel Lac d’Annecy, Handwritten Collection in Annecy, France.
The Handwritten Collection portfolio is expected to reach over 250 hotels by 2030.
A host with passion: Handwritten Collection offers a variety of hotels so distinct that it is as if each local hotelier were inviting guests into their charming and elegant homes. The guest experience at Handwritten Collection brings the host’s spirit to life: their tastes, passions, and the little quirks of their personality. Each local hotelier provides a charming presence that weaves their character and personality into the fabric of their hotel, engaging guests with local wisdom and delightful conversation, bringing a personalized energy to the guest experience.
With a plan to grow the collection to 250 properties by 2030, Accor is actively seeking new properties to join the Handwritten Collection in popular tourist destinations worldwide.
Frequently Asked Questions
What is the Handwritten Collection by Accor?
It is a global portfolio of bespoke, charming hotels designed to offer an intimate and personalized hospitality experience reflecting the local hotelier’s unique character.
How many hotels does Accor plan to open under this brand?
Accor aims to expand the Handwritten Collection to over 250 properties globally by the year 2030, with over 110 already in the pipeline.
Where are the first Handwritten Collection hotels located?
Initial openings are scheduled for the first quarter of 2023 in Shanghai (China), Saint Gervais and Annecy (France), and Perth and Sydney (Australia).