Premier Restaurants Romania, the operator of the McDonald’s franchise on the local market, is consolidating its position as a leader in the restaurant market, operating a network of 113 establishments in 33 cities. The company, which has a team of more than 7,000 employees, has 64 restaurants with McDrive service and 72 McCafé cafes integrated into the national network.
The Romanian operator is part of Premier Capital plc, McDonald’s development partner in six European markets: Estonia, Greece, Latvia, Lithuania, Latvia, Malta and Romania. At group level, Premier Capital operates over 200 restaurants and employs more than 12,000 people, serving more than 90 million customers annually through services such as McDrive, McDelivery and McCafé. Premier Capital plc is the restaurant division of the Maltese group Hili Ventures Ltd, a conglomerate with operations in Europe and North Africa in various sectors including food and hospitality, retail, real estate, transportation, engineering and technology.