Sphera: €19.63M Investments and New Brands in 2026

Valentin Budeş, CFO of Sphera Franchise Group, delivered a message of balance regarding the evolution of the Romanian market during the ZF Capital Markets Summit 2026, highlighting the national economy’s capacity to adapt despite current geopolitical uncertainties. The Group reaffirms its growth strategy through significant investments and the maintenance of a consistent shareholder remuneration policy, considering the capital market an essential barometer of economic health.

For the current year, Sphera Franchise Group intends to carry out investments of over €19.63 million, aiming for a calculated development of its operations. The group’s strategy focuses on diversifying its portfolio by integrating international brands, such as Cioccolatitaliani and Hard Rock Cafe, as well as expanding its regional presence, a strategic objective being the launch of the Taco Bell brand in the Republic of Moldova. In parallel with growth investments, the company will continue the consistent distribution of dividends, maintaining the two-stage annual payment structure.

Although inflation, taxation, and political instability are identified as the main risks, Sphera’s management emphasizes that the food service industry is considered „recession-proof”. Furthermore, Valentin Budeş pointed out that the stock market listing experience was a success that boosted transparency and internal discipline, providing the necessary platform for capitalizing on new opportunities to expand the brand portfolio in the future.

Frequently Asked Questions

What is Sphera’s investment budget for 2026?

Sphera Franchise Group plans to invest over €19.63 million in 2026 to develop operations and diversify its brand portfolio.

Which new brands are being added to the Sphera portfolio?

The group aims to integrate international brands such as Cioccolatitaliani and Hard Rock Cafe into its current offerings.

What are Sphera’s regional expansion plans?

A key strategic objective for the group is the launch of the Taco Bell brand in the Republic of Moldova.