The first spa in Romania to offer procedures based on vinotherapy principles, Riserva Wine Spa within the Ramada Hotel in Oradea, recorded transactions worth approximately 90,000 RON in the first six months since its opening.
80% of the spa’s clients are female, but it is observed that more and more men are turning to spa-type services.
In terms of average age and income, Riserva Wine Spa specialists estimate that individuals who regularly use spa rituals are in the 30-48 age range and have medium to above-average incomes; they are busy people who work an average of 10-12 hours a day and have a high level of stress at the office, feeling the need to turn to relaxation and rejuvenation services.
Another category of clients consists of those who turn to the spa to treat themselves to a moment of indulgence and who choose procedures based on identified areas of interest, the duration of the procedures, price, and the recommendations of the spa therapists.
65% of Riserva Wine Spa’s clients are corporate clients.
The Ramada Oradea Hotel is classified at 4 stars and was opened in May 2010, following an investment of 12 million EUR. The hotel has a capacity of 121 rooms and an average occupancy rate that varies between 40-52% depending on the season.
Source: Daily Business
Frequently Asked Questions
What is vinotherapy?
Vinotherapy is a spa concept that uses the antioxidant properties of grapes and wine for health and beauty treatments.
Who is the typical client of Riserva Wine Spa?
The typical clients are professionals aged 30-48 with medium to high incomes, with 65% of them coming from the corporate sector.
Where is Riserva Wine Spa located?
The spa is located within the 4-star Ramada Hotel in Oradea, Romania.