In 2017, the travel agency Eximtur recorded sales exceeding 55 million EUR, an increase of approximately 15% compared to the previous year. The growth was primarily driven by the Eximtur Business division, which, through services related to business travel and event organization, generated over 60% of the company’s total sales.
Germany and the United Kingdom were the top international business travel destinations.
Over 95,000 tourists opted for domestic destinations in 2017, an increase of more than 20% compared to the previous year. Sales for vacations in spa resorts, mountain areas, and the Danube Delta experienced the most dynamic growth, exceeding 50%, with a sales volume of over 6 million EUR.
Regarding the Romanian seaside, Eximtur recorded sales of over 10 million EUR, an 11% increase compared to 2016.
Greece and Turkey remained the main international destinations requested in 2017, while Cyprus was the most dynamic international seaside destination, supported by newly introduced airline flights to this destination from Bucharest and Cluj-Napoca.
Another important factor contributing to the increase in Eximtur’s sales volume was the purchase of tourism services using holiday vouchers. Ten percent of total sales for domestic destinations, approximately 1.6 million EUR, were paid for with holiday vouchers.
Source: Profit
Frequently Asked Questions
What was Eximtur’s total sales volume in 2017?
Eximtur recorded sales exceeding 55 million EUR in 2017, representing a 15% increase over the previous year.
Which division contributed most to Eximtur’s growth?
The Eximtur Business division was the main driver, generating over 60% of total sales through business travel and event services.
How did holiday vouchers impact domestic tourism sales?
Holiday vouchers accounted for 10% of domestic destination sales, totaling approximately 1.6 million EUR.