{"id":122452,"date":"2017-01-20T00:00:00","date_gmt":"2017-01-19T22:00:00","guid":{"rendered":"https:\/\/rhn.ro\/accor-to-transform-hotelinvest-division-into-subsidiary\/"},"modified":"2026-03-28T14:31:40","modified_gmt":"2026-03-28T12:31:40","slug":"accor-to-transform-hotelinvest-division-into-subsidiary","status":"publish","type":"post","link":"https:\/\/rhn.ro\/en\/accor-to-transform-hotelinvest-division-into-subsidiary\/","title":{"rendered":"Accor to Transform HotelInvest Division into Subsidiary"},"content":{"rendered":"<div>Hotel chain Accor SA, owner of the Mercure and Ibis brands, intends to spin off its investment division, specifically transforming it into a separate business.<\/div>\n<div><\/div>\n<div>According to Accor, once the transfer is completed, the company will have greater financial flexibility to develop new products and benefit from new growth opportunities.<\/div>\n<div><\/div>\n<div>&ldquo;Transforming HotelInvest into a subsidiary is a new step that offers a multitude of opportunities for Accor, making it possible to attract new investors for a part of our business. This project will significantly increase the group&#8217;s available resources,&rdquo; stated Sebastien Bazin, Accor CEO.<\/div>\n<div><\/div>\n<div>Recently, Accor adjusted the gross value of HotelInvest&#8217;s owned and leased assets, excluding the Orbis chain, to $6.6 billion, up from the $6.5 billion estimate in October.<\/div>\n<div><\/div>\n<div>The hotel company aims to increase its number of hotels targeting millennial tourists, including through the Jo&amp;Joe brand and holdings in 25hours Hotels Germany and Mama Shelter France.<\/div>\n<p>Source: <a href=\"http:\/\/www.bursa.ro\/on-line\" data-wplink-url-error=\"true\">Bursa<\/a><\/p>\n<h3>Frequently Asked Questions<\/h3>\n<p><strong>What is Accor&#8217;s plan for HotelInvest?<\/strong><\/p>\n<p>Accor intends to transform its HotelInvest division into a separate subsidiary to increase financial flexibility and attract new investors.<\/p>\n<p><strong>What is the valuation of HotelInvest&#8217;s assets?<\/strong><\/p>\n<p>The gross value of HotelInvest&#8217;s owned and leased assets, excluding the Orbis chain, is estimated at $6.6 billion.<\/p>\n<p><strong>Which brands are part of Accor&#8217;s millennial strategy?<\/strong><\/p>\n<p>Accor is focusing on millennial travelers through brands like Jo&amp;Joe, 25hours Hotels, and Mama Shelter.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Hotel chain Accor SA, owner of the Mercure and Ibis brands, intends to spin off its investment division, specifically transforming it into a separate business. According to Accor, once the transfer is completed, the company will have greater financial flexibility to develop new products and benefit from new growth opportunities. &ldquo;Transforming HotelInvest into a subsidiary&hellip;<\/p>\n","protected":false},"author":0,"featured_media":66469,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[2852],"tags":[],"thb-sponsors":[],"class_list":["post-122452","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-hotels-restaurants"],"article_style_override":"","post-style":"","post_via":"","post-top-image":"https:\/\/rhn.ro\/wp-content\/uploads\/2019\/11\/hotelieri-2.jpg","_links":{"self":[{"href":"https:\/\/rhn.ro\/en\/wp-json\/wp\/v2\/posts\/122452","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/rhn.ro\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/rhn.ro\/en\/wp-json\/wp\/v2\/types\/post"}],"replies":[{"embeddable":true,"href":"https:\/\/rhn.ro\/en\/wp-json\/wp\/v2\/comments?post=122452"}],"version-history":[{"count":0,"href":"https:\/\/rhn.ro\/en\/wp-json\/wp\/v2\/posts\/122452\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/rhn.ro\/en\/wp-json\/wp\/v2\/media\/66469"}],"wp:attachment":[{"href":"https:\/\/rhn.ro\/en\/wp-json\/wp\/v2\/media?parent=122452"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/rhn.ro\/en\/wp-json\/wp\/v2\/categories?post=122452"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/rhn.ro\/en\/wp-json\/wp\/v2\/tags?post=122452"},{"taxonomy":"thb-sponsors","embeddable":true,"href":"https:\/\/rhn.ro\/en\/wp-json\/wp\/v2\/thb-sponsors?post=122452"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}